The NEXTY Awards are chosen annually by New Hope Network and industry experts, and recognize the most innovative, inspiring and trustworthy natural products. Now we’re asking consumers to choose the winners!
Put your product to the test with the NEXTY Consumer Choice Awards. At Natural Products Expo East 2020, New Hope Network will award one product per category (Food & Beverages, Personal Care & Natural Living Products, and Supplements) with a NEXTY Consumer Choice Award.
*You must be an exhibitor at Natural Products Expo East 2020 to apply.
1. Fill out an application to submit your product for review for the NEXTY Consumer Choice Awards.*
2. If your application is accepted, we’ll work with our technology partner Sampler to distribute 1,000 samples to your targeted consumer demographic. After testing your product, those consumers rate your product and provide valuable feedback.
3. The top 2 products per category will be named finalists and move on to the final round of judging.
4. The winner in each category will be announced and awarded at Natural Products Expo East 2020.
One free entry into the standard industry-facing NEXTY Awards for Expo East 2020
Exposure to 1,000 hyper-targeted consumers*
Feature on the digital sampling program of leading health and wellness publishers, such as GenerationActive.com and Bundoo.com
During and post-campaign analytics, product feedback and ratings, plus unlimited access to your dashboard
Ability to re-market to consumers who register to your newsletter (estimated 50% registration rate)
Ability to set-up a follow-up coupon to be included with your sample and to drive to e-commerce or retail
Product cards that contain consumer insights and feedback to display or handout to buyers at Expo East 2020
Finalists receive a table tent to display at Expo East 2020 and inclusion in the NEXTY finalists gallery deployed pre-show via New Hope Network, as well as inclusion in the showcase at Expo East 2020 (valued at $1,000), and winners receive a NEXTY trophy, as well as access to the NEXTY winners’ toolkit (winner logo, marketing tips to maximize your award, a sample press release and more)
10% off your next product sampling campaign via Sampler